Positioning

The Positioning Statements of 44 SMS/Text Platforms

B2B Communications AdviceB2B Marketing

WIIFM Doesn’t Cut It In B2B Marketing: Meet FISGS

Public Relations Advice

B2B Trend: Hiring Subject Matter Experts to Boost Public Relations Efforts

Public Relations Advice

10 Ways to Get Your Funding Announcement Covered

Public Relations Advice

The Media Connections Your PR Agency Had Pre-COVID Are Irrelevant

Public Relations Advice

Proven COVID-19 Media Pitch Template for B2B Marketers to Use

Public Relations Advice

COVID-19 and Media Pitching: PR Templates and Frameworks for Marketers

News

A Work-From-Anywhere Move

Public Relations Advice

Why PR Is The Glue For Retail Vendors in 2022

Public Relations Advice

B2B Marketing During A Crisis: 8 Ways To Keep Awareness Up

Public Relations Advice

Sorry, Your Press Release Isn’t PR

Public Relations Advice

5 Guaranteed Ways to Waste Your Money on a PR Firm